http://www.roncoalson.com Ron Coalson Creative Direction Mon, 20 Feb 2012 23:39:48 +0000 http://www.roncoalson.com en http://roncoalson.com/Ophthalmology-eDetails http://roncoalson.com/following/roncoalson.com/Ophthalmology-eDetails Mon, 20 Feb 2012 23:39:48 +0000 Ron Coalson Creative Direction 2848497 <img src="http://payload27.cargocollective.com/1/2/75758/2848497/ALN_IPAD_1.1_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload27.cargocollective.com/1/2/75758/2848497/ALN_IPAD_1.1_o.jpg" align="left" /> <img src="http://payload27.cargocollective.com/1/2/75758/2848497/ALN_IPAD_2_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload27.cargocollective.com/1/2/75758/2848497/ALN_IPAD_2_o.jpg" align="left" /> <img src="http://payload27.cargocollective.com/1/2/75758/2848497/ALN_IPAD_3_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload27.cargocollective.com/1/2/75758/2848497/ALN_IPAD_3_o.jpg" align="left" /> <img src="http://payload27.cargocollective.com/1/2/75758/2848497/ALN_IPAD_4_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload27.cargocollective.com/1/2/75758/2848497/ALN_IPAD_4_o.jpg" align="left" /> <img src="http://payload27.cargocollective.com/1/2/75758/2848497/ALN_IPAD_5_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload27.cargocollective.com/1/2/75758/2848497/ALN_IPAD_5_o.jpg" align="left" /> <img src="http://payload27.cargocollective.com/1/2/75758/2848497/ALN_IPAD_6_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload27.cargocollective.com/1/2/75758/2848497/ALN_IPAD_6_o.jpg" align="left" /> <img src="http://payload27.cargocollective.com/1/2/75758/2848497/ALN_IPAD_7_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload27.cargocollective.com/1/2/75758/2848497/ALN_IPAD_7_o.jpg" align="left" /> <img src="http://payload27.cargocollective.com/1/2/75758/2848497/ALN_IPAD_8.2_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload27.cargocollective.com/1/2/75758/2848497/ALN_IPAD_8.2_o.jpg" align="left" /> Unavailable for Download Cient: Allergan Project: Ophthalmology eDetails Agency: Rosetta Roles:Ron Coalson - Creative Director Tom Schneider - UX Director Amanda Rutheny - Sr. Art Director Kim Viscio - Senior Copywriter Mike Kabok, Senior Designer http://roncoalson.com/Allergen-Connect http://roncoalson.com/following/roncoalson.com/Allergen-Connect Sat, 24 Dec 2011 08:57:47 +0000 Ron Coalson Creative Direction 2500826 window.onload=function(){Shadowbox.setup("a.clickmeLGT",{autoplayMovies:true});}; <img src="http://payload10.cargocollective.com/1/2/75758/2500826/portal1_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload10.cargocollective.com/1/2/75758/2500826/portal1_o.jpg" align="left" /> <img src="http://payload10.cargocollective.com/1/2/75758/2500826/portal2_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload10.cargocollective.com/1/2/75758/2500826/portal2_o.jpg" align="left" /> <img src="http://payload10.cargocollective.com/1/2/75758/2500826/portal3_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload10.cargocollective.com/1/2/75758/2500826/portal3_o.jpg" align="left" /> <img src="http://payload10.cargocollective.com/1/2/75758/2500826/portal4_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload10.cargocollective.com/1/2/75758/2500826/portal4_o.jpg" align="left" /> <img src="http://payload10.cargocollective.com/1/2/75758/2500826/portal5_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload10.cargocollective.com/1/2/75758/2500826/portal5_o.jpg" align="left" /> Watch Reel Cient: Allergan Project: Allergan Connect Agency: Rosetta Description: AllerganConnect™ is the ultimate resource for reaching healthcare professionals (HCPs)—especially the underserved—practicing medical aesthetics in each market in Europe with Allergan products and services. Roles: David Mihalovic,- Partner ECD Ron Coalson - Creative Director Tom Schneider - UX Director Amanda Rutheny - Sr. Art Director Carol Caimi - Senior Copywriter Mike Kabok, Senior Designer Awards: Interactive Media Award - Best In Class http://roncoalson.com/MTV-Text-To-Screen http://roncoalson.com/following/roncoalson.com/MTV-Text-To-Screen Thu, 01 Dec 2011 02:44:55 +0000 Ron Coalson Creative Direction 2390487 <img src="http://payload4.cargocollective.com/1/2/75758/2390487/t2t3_950.png" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload4.cargocollective.com/1/2/75758/2390487/t2t3_o.png" align="left" /> Current Industry Standard Cient: MTVN Project: Text To Screen Agency RSON Roles: Ron Coalson - Rapid Prototyper, Consulter, and Concepter MTVN Emerging Markets - Concept http://roncoalson.com/Children-s-Hospital-Facebook http://roncoalson.com/following/roncoalson.com/Children-s-Hospital-Facebook Wed, 23 Nov 2011 16:41:36 +0000 Ron Coalson Creative Direction 1349336 <img src="http://payload.cargocollective.com/1/2/75758/1349336/chop1_o_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload.cargocollective.com/1/2/75758/1349336/chop1_o_o.jpg" align="left" /> Visit Page Cient: Children's Hospital Project: Social Strategy Agency Brownstein Group Role: Ron Coalson - Creative Director http://roncoalson.com/Burger-King-Nickelodeon http://roncoalson.com/following/roncoalson.com/Burger-King-Nickelodeon Wed, 23 Nov 2011 14:34:24 +0000 Ron Coalson Creative Direction 2352808 <img src="http://payload2.cargocollective.com/1/2/75758/2352808/nick_1_950.png" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload2.cargocollective.com/1/2/75758/2352808/nick_1_o.png" align="left" /> <img src="http://payload2.cargocollective.com/1/2/75758/2352808/nick_2_950.png" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload2.cargocollective.com/1/2/75758/2352808/nick_2_o.png" align="left" /> <img src="http://payload2.cargocollective.com/1/2/75758/2352808/nick_3_950.png" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload2.cargocollective.com/1/2/75758/2352808/nick_3_o.png" align="left" /> <img src="http://payload2.cargocollective.com/1/2/75758/2352808/nick_4_950.png" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload2.cargocollective.com/1/2/75758/2352808/nick_4_o.png" align="left" /> <img src="http://payload2.cargocollective.com/1/2/75758/2352808/nick_5_950.png" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload2.cargocollective.com/1/2/75758/2352808/nick_5_o.png" align="left" /> <img src="http://payload2.cargocollective.com/1/2/75758/2352808/nick_6_950.png" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload2.cargocollective.com/1/2/75758/2352808/nick_6_o.png" align="left" /> View Site Cient: Burger King & Nickelodeon Project: Microsite Agency: VML Role: Ron Coalson -Sr. Art Director Juan Chavez - Programmer Ron Coalson - Copy http://roncoalson.com/General-Hospital http://roncoalson.com/following/roncoalson.com/General-Hospital Tue, 22 Nov 2011 21:46:58 +0000 Ron Coalson Creative Direction 2349293 <img src="http://payload2.cargocollective.com/1/2/75758/2349293/GH1_950.png" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload2.cargocollective.com/1/2/75758/2349293/GH1_o.png" align="left" /> <img src="http://payload2.cargocollective.com/1/2/75758/2349293/GH2_950.png" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload2.cargocollective.com/1/2/75758/2349293/GH2_o.png" align="left" /> <img src="http://payload2.cargocollective.com/1/2/75758/2349293/GH3_950.png" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload2.cargocollective.com/1/2/75758/2349293/GH3_o.png" align="left" /> View Site Cient: General Hospital Project: Microsite Agency: Ultra 16 Role: Ron Coalson - Art Director http://roncoalson.com/Lenscrafters http://roncoalson.com/following/roncoalson.com/Lenscrafters Fri, 26 Aug 2011 11:18:35 +0000 Ron Coalson Creative Direction 1343343 <img src="http://payload.cargocollective.com/1/2/75758/1343343/lc1_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload.cargocollective.com/1/2/75758/1343343/lc1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/75758/1343343/lc2_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload.cargocollective.com/1/2/75758/1343343/lc2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/75758/1343343/lc3_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload.cargocollective.com/1/2/75758/1343343/lc3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/75758/1343343/lc4_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload.cargocollective.com/1/2/75758/1343343/lc4_o.jpg" align="left" /> Visit Application Cient: Lenscrafters Project: Instore Lens Simulator Agency Rosetta Roles: David Mihalovic - ECD Ron Coalson - Creative Director Tom Schneider - UX Director Amanda Rutheny - Art Director Mike Kabok - Designer Tonya Helwig - Copy Writer http://roncoalson.com/Optive http://roncoalson.com/following/roncoalson.com/Optive Fri, 26 Aug 2011 11:18:30 +0000 Ron Coalson Creative Direction 1613228 <img src="http://payload.cargocollective.com/1/2/75758/1613228/optive1_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload.cargocollective.com/1/2/75758/1613228/optive1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/75758/1613228/optive2_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload.cargocollective.com/1/2/75758/1613228/optive2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/75758/1613228/optive3_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload.cargocollective.com/1/2/75758/1613228/optive3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/75758/1613228/optive4_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload.cargocollective.com/1/2/75758/1613228/optive4_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/75758/1613228/Optive_iphone1_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload.cargocollective.com/1/2/75758/1613228/Optive_iphone1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/75758/1613228/Optive_iphone_all3_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload.cargocollective.com/1/2/75758/1613228/Optive_iphone_all3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/75758/1613228/optiveTS1_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload.cargocollective.com/1/2/75758/1613228/optiveTS1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/75758/1613228/optiveTS2_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload.cargocollective.com/1/2/75758/1613228/optiveTS2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/75758/1613228/optiveTS3_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload.cargocollective.com/1/2/75758/1613228/optiveTS3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/75758/1613228/optiveTS4_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload.cargocollective.com/1/2/75758/1613228/optiveTS4_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/75758/1613228/optiveTS5_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload.cargocollective.com/1/2/75758/1613228/optiveTS5_o.jpg" align="left" /> Visit Site Cient: Optive Project: Consumer Website, Sales Rep iPhone app, and Convention Touch Screen app Agency Rosetta Roles: Dave Mihalovic - Partner ECD Ron Coalson - Creative Director Tom Schneider - UX Director Amanda Rutheny - Sr. Art Director Josh Cohen - Art Director Mike Kabok -Sr. Designer http://roncoalson.com/Tria-Beauty http://roncoalson.com/following/roncoalson.com/Tria-Beauty Tue, 19 Jul 2011 16:42:51 +0000 Ron Coalson Creative Direction 1599289 <img src="http://payload.cargocollective.com/1/2/75758/1599289/tr_6_950.png" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload.cargocollective.com/1/2/75758/1599289/tr_6_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/2/75758/1599289/tria2_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload.cargocollective.com/1/2/75758/1599289/tria2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/75758/1599289/tria3_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload.cargocollective.com/1/2/75758/1599289/tria3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/75758/1599289/tria_mag1.1_950.jpg" border="0" width="950" height="638" width_o="2048" height_o="1376" src_o="http://payload.cargocollective.com/1/2/75758/1599289/tria_mag1.1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/75758/1599289/tria_mag2.1_950.jpg" border="0" width="950" height="638" width_o="2048" height_o="1376" src_o="http://payload.cargocollective.com/1/2/75758/1599289/tria_mag2.1_o.jpg" align="left" /> Visit Site Cient: Tria Beauty Project: Print ad, Website, and DRTV Agency: Rosetta Description:We created a new brand identity for TRIA that set it apart from competitors and drove product awareness within the core target audience, women aged 20-40. We introduced consumers to the State of TRIA, a place where women could stop worrying about their skin and start feeling free—thanks to the brand's high quality products. The campaign consisted of a site, print ads, and CRM. Roles: Toni Hess - Partner ECD Ron Coalson - Creative Director Tom Schneider - UX Director Justine Fasciano - Sr, Art Director Molly Shaw - Copy Writer Awards: Interactive Media Award - Outstanding Achievement http://roncoalson.com/Pilot-Pen http://roncoalson.com/following/roncoalson.com/Pilot-Pen Sat, 09 Jul 2011 19:02:21 +0000 Ron Coalson Creative Direction 1343720 <img src="http://payload.cargocollective.com/1/2/75758/1343720/pp1_950.png" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload.cargocollective.com/1/2/75758/1343720/pp1_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/2/75758/1343720/w2_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload.cargocollective.com/1/2/75758/1343720/w2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/75758/1343720/w3_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload.cargocollective.com/1/2/75758/1343720/w3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/75758/1343720/w4_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload.cargocollective.com/1/2/75758/1343720/w4_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/75758/1343720/w5_950.jpg" border="0" width="950" height="788" width_o="1109" height_o="920" src_o="http://payload.cargocollective.com/1/2/75758/1343720/w5_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/75758/1343720/P1.3_950.jpg" border="0" width="950" height="638" width_o="2048" height_o="1376" src_o="http://payload.cargocollective.com/1/2/75758/1343720/P1.3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/75758/1343720/P2.3_950.jpg" border="0" width="950" height="638" width_o="2048" height_o="1376" src_o="http://payload.cargocollective.com/1/2/75758/1343720/P2.3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/75758/1343720/PP_SM1_950.jpg" border="0" width="950" height="985" width_o="1109" height_o="1150" src_o="http://payload.cargocollective.com/1/2/75758/1343720/PP_SM1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/75758/1343720/PP_SM2_950.jpg" border="0" width="950" height="985" width_o="1109" height_o="1150" src_o="http://payload.cargocollective.com/1/2/75758/1343720/PP_SM2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/75758/1343720/PP_SM3_950.jpg" border="0" width="950" height="1408" width_o="1109" height_o="1644" src_o="http://payload.cargocollective.com/1/2/75758/1343720/PP_SM3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/75758/1343720/PP_SM4_950.jpg" border="0" width="950" height="998" width_o="1109" height_o="1166" src_o="http://payload.cargocollective.com/1/2/75758/1343720/PP_SM4_o.jpg" align="left" /> Visit Site Visit Facebook Cient: Pilot Pen Project: 2011 Brand Campaign Agency: Rosetta Description: We developed a robust interactive campaign for Pilot pen to increase engagement and product awareness within the core target audience, women (and moms) aged 25-54. We created, Pen the Possibilities, a beautifully designed and helpful campaign providing busy women with all the tools and inspiration they could need. Roles: Ron Coalson - Creative Director Marisa Allen - Art Director Tom Schneider - UX Director Amanda Rutheny - Sr. Art Director Kim Gallina - Copy Director Awards: Interactive Media Award - Outstanding Achievement